Inhaltserstellung & Soziale Medien

Kate Conger und Ryan Mac erzählen die wahre Geschichte hinter der Übernahme von Twitter durch Elon Musk! Der Kauf von Twitter für 44 Milliarden Dollar ...

What if you woke up one morning and found you’d acquired another self—a double who was almost you and yet not you at all? Not long ago, the celebrated activist and public intellectual Naomi Klein had just such an experience....

Als erste deutschsprachige Gamerin mit über einer Million Abonnentinnen und Abonnenten auf YouTube hat sich Jasmin alias Gnu einen Namen...

YouTube sensations and best-selling authors Sean Cannell and Benji Travis take your YouTube channel from slow and dormant to accelerated and engaged, using premium and updated YouTube growth tips for creators, business owners, digital entrepreneurs, and influencers....

You might have trouble imagining life without your social media accounts, but virtual reality pioneer Jaron Lanier insists that we’re better off without them....

This step-by-step guide will teach you how to optimize your profile, make high-quality connections, and create compelling content, with 60 LinkedIn lessons that are short, and implemented in 15 minutes or less. If you complete one each day, within 60 days, you’ll fully master LinkedIn....

You’ve seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation....

Best-selling author and lifestyle design expert Jonathan Green is finally ready to share the blueprint he used to escape the prison of poverty, debt, and office politics....

Das Smartphone ist eine technische Revolution mit gravierenden Auswirkungen. Nie zuvor waren wir so vernetzt, und scheinen menschlich doch so...

In einer Welt, in der digitale Medien den Alltag unserer Kinder prägen, stehen viele Eltern vor der Herausforderung, den Einfluss von Social Media auf die mentale Gesundheit und das soziale Leben ihrer Kinder zu verstehen.

AudioLearn Crash Courses presents AWS Certified Solutions Architect - Complete review for the Amazon Web Services Certified Solutions Architect - Associate certification exam! Developed by experienced technicians and professionally narrated for easy listening....

Although there’s never been a better time to get into podcasting, with all the contradicting and often false information scattered all over the internet, it’s no wonder why so many people struggle to find a starting point....

The high-energy tale of how two socially awkward Ivy Leaguers, trying to increase their chances with the opposite sex, ended up creating Facebook. Eduardo Saverin and Mark Zuckerberg were Harvard undergraduates and best friends - outsiders....

Welcome to the age of behavioral addiction - an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year....

Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs....

Endlich digitale Balance finden. Anna Miller hat den Ratgeber für eine digitale Ernährungsumstellung geschrieben. Sie greift neueste...

Du bist jung und ackerst dich gerade durch die Herausforderungen der realen und der virtuellen Welt? Dann ist dieses Heft genau für dich...

Der Psychiater Manfred Spitzer zeigt in diesem Hörbuch welche Auswirkungen Smartphones auf unsere Kinder haben. Denn immer mehr Studien belegen...

In this eye-opening book, youth culture and technology expert Danah Boyd uncovers some of the major myths regarding teens' use of social media....

Das Hörbuch, von dem Facebook nicht will, dass Sie es hören! NSA-Skandal, Wahlmanipulationen, Cambridge Analytica, Trump...

In this explosive yet practical book, Kevin Mitnick illustrates what is happening without your knowledge - and he teaches you "the art of invisibility"....

Amerikas führender Tech-Journalist Steven Levy (The Washington Post) über das Unternehmen, das unsere Gesellschaft für immer verändert hat: Facebook. Vom Start-up zur Weltmacht: Die dramatische Firmengeschichte von Facebook zeigt, wie aus dem Konzern das international einflussreiche Tech-Imperium werden konnte, von dem es heute heißt, es bedrohe die Demokratie. Das sich gegen immer lautere Stimmen behaupten muss, die fordern, der Konzern habe zu viel Einfluss und gehöre zerschlagen.

Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these companies broadcast, Galloway asks fundamental questions.

Das Hörbuch, von dem Facebook nicht will, dass Sie es hören! NSA-Skandal, Wahlmanipulationen, Cambridge Analytica, Trump... Das ist nur die Spitze des Eisbergs! Die renommierten New York Times-Reporterinnen Sheera Frenkel und Cecilia Kang gewähren einen bisher einzigartigen Einblick in den mächtigsten und undurchschaubarsten Konzern der Welt. Ausgehend von ihrer langjährigen investigativen Recherche, in der sie über Hunderte von Interviews führten, zeigen uns die Autorinnen ein Facebook, das wir so bislang nicht kannten.

The definitive history, packed with untold stories, of one of America’s most controversial and powerful companies: Facebook. Based on hundreds of interviews from inside and outside Facebook, Levy’s sweeping narrative of incredible entrepreneurial success and failure digs deep into the whole story of the company that has changed the world and reaped the consequences.

Die Revolution begann in Kinderzimmern: Mit dem C64, dem ersten millionenfach verbreiteten Heimcomputer...

Von #FreeBritney über Katzencontent bis zum Fall Justine Sacco: Das Internet ist ein hektischer Ort geworden. In den sozialen Netzwerken jagt ein Meme das nächste, ein Hashtag den anderen. Für alle, denen vom Swipen ganz schwindelig wird, fragt Sophie Passmann gemeinsam mit dem Radiojournalisten Simon Dömer nach: Welche wahren Geschichten stecken hinter den mal empörenden, mal rührenden Posts, die durchs Netz gehen? Was verrät dieser Shitstorm oder jenes virale Video über unsere Gesellschaft? Und wie kommen Menschen eigentlich mit ihrem plötzlichen Internet-Ruhm klar?

Facebook knew it had a problem. The company had been humiliated by headlines, painted as complicit in the manipulation of democratic voting and an assault on the global social fabric. Their stated mission was to connect people, but they couldn't afford to destroy society in the process. And so they hired a small team to make sure they didn't repeat the same mistakes. From the Wall Street Journal reporter whose explosive stories have rocked Facebook and its leadership, this is the story of the Civic Integrity Team.

Twenty-one years after its incorporation and 16 years after its stock peak, Yahoo sold for 96% less than its value on January 3, 2000, when it had closed at an all-time high of $118.75 per share, resulting in a market capitalization of $120 billion. Wall Street valued Yahoo!, at that time in business less than six years, higher than it did Disney, News Corporation, and Comcast combined. Yahoo!'s story is one of missed strategies, failed opportunities, and poor execution.

Kennst du das auch? Du hast nur wenige Follower auf Facebook und weißt nicht so Recht, warum es nicht mehr voran geht? Andere auf Facebook überholen dich, obwohl sie eigentlich sogar schlechtere Inhalte als du bieten? In diesem Buch werde ich dir genau zeigen, warum das so ist und was du dagegen machen kannst. Erfahre professionelle Insider Strategien, die große Influencer und Unternehmen auf Facebook für sich nutzen und lerne mit Profi Tipps, wie auch du es in kurzer Zeit sehr weit nach oben schaffen kannst im Facebook-Universum.

El primer gran ensayo sobre el Homo tiktoker e instagramer como punto culminante de la tiranía del hipercapitalismo. En la era digital, el influencer constituye un fenómeno fundamental para la cultura pop, la sociedad de consumo, la industria publicitaria y el capitalismo, y, desde hace ya un tiempo, su presencia se ha expandido más allá de las fronteras de internet. Jóvenes, adultos y niños se graban mientras se maquillan, cocinan, viajan o practican deporte, y comparten consejos con sus seguidores a través de las redes sociales.

What does it mean to be smart? To be human? What do we really want from life and the intelligence we have, or might create? With deep and exclusive reporting, across hundreds of interviews, New York Times Silicon Valley journalist Cade Metz brings you into the rooms where these questions are being answered. Where an extraordinarily powerful new artificial intelligence has been built into our biggest companies, our social discourse, and our daily lives, with few of us even noticing.

Learn how to get over 500 new Facebook fans every month and turn your fans into lifelong customers using this proven strategy for Facebook marketing and monetization. Written by a successful online marketer and social media marketing consultant, this no fluff step-by-step guide. This audiobook will help your dramatically increase your profits online and will turn Facebook time into a fun way to earn more money and grow your business.

Once the unrivaled titan of social media, Facebook held a singular place in culture and politics. Along with its sister platforms Instagram and WhatsApp, it was a daily destination for billions of users around the world. Inside and outside the company, Facebook extolled its products as bringing people closer together and giving them voice. But in the wake of the 2016 election, even some of the company’s own senior executives came to consider those claims pollyannaish and simplistic.

In the spring of 2021, when news outlets feasted on "the Facebook Files," Frances Haugen went public as the former employee who blew the whistle on the company by copying tens of thousands of documents. She testified to Congress and spoke to the media. She was hailed at President Biden's first State of the Union Address. She made sure everyone understood exactly what the documents revealed: Facebook not only set its algorithm to reward extremism, it knew that its customers were using the platform to foment violence, to spread falsehoods, to diminish the self-esteem of young people, and more.

Plattformen wie YouTube, Facebook, Twitter oder Amazon sind die neuen sozialen Magneten - Clanbildner einer sich anbahnenden globalen digitalen Stammesgesellschaft. Während die herkömmlichen sozialen Bindungskräfte von Familien, Institutionen, Parteien, Verbänden und Staaten zunehmend schwinden, entstehen um digitale Plattformen wimmelnde Kollektive, die sich wie Schwärme oder Horden ausnehmen. Ihre Benutzer sind "Follower", digitale Gefolgschaft hält die neuen Clans zusammen.