The best social sharing snippet from Jude in this interview... "That is why I believe your marketing is more than your portfolio, because you need to come from a different place. When clients are thinking about, why should I work with you? Versus any and every other option available to me, that question really boils down to why you, and that why you is more than just your portfolio. You have to dig deeper than that."

In this episode, I talk with Jude Charles, a master storyteller dedicated to helping entrepreneurs tell their stories in powerful ways. Having worked with clients like Google and Steve Harvey, and author of the book Dramatic Demonstration, Jude reveals his approach to capturing real moment narratives beyond portfolios. We go through a live demonstration of his Story Bank Journal. A super easy way for business owners to find and tell impactful stories.

02:50 Marketing Beyond the Portfolio
07:20 Vulnerability in Storytelling
10:53 Capturing Real Life in Documentaries
18:46 Finding and Telling Your Stories
20:14 A Tool for Collecting Stories
21:19 Creating and Using the Story Bank Journal
21:45 Story Prompts to Spark Your Creativity
22:56 Seinfeld Moments
23:39 Transforming Stories into Lessons
23:51 Client Experiences with the Story Bank Journal
30:14 Importance of Client Testimonials
32:51 Using Stories to Communicate Value
34:38 Skydiving and Storytelling
37:46 Takeaway

👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.

🗞️ Newsletter - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. Head to this link to get your free SEO Power-Up Plan.

If you’re like a lot of small business owners I work with, you might be feeling a little lost around SEO. What really works. And maybe you’ve tried some things you found online, but you’re not seeing results, or maybe you’re just not sure what’s worth your time. In this episode, I’m keeping it super tactical with a list of 15 quick-ish actions you can take to start seeing some changes in your SEO and content performance. These aren’t complicated strategies or things that need a ton of time—just quick-ish or even sometimes easy to implement today, this week, or this month to start making SEO feel a little more doable.

👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.

🗞️ Newsletter - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. Head to this link to get your free SEO Power-Up Plan.

The best social sharing snippet from Karlyn in this interview... "When you go into a networking environment or when you're interacting with other humans, it doesn't make sense to always be selling. And that's why it feels icky."

When we hear "networking," it's easy to picture forced exchanges, endless card-swapping, and uncomfortable moments filled with business talk that feels anything but genuine. But what if networking could be redefined into something that feels purposeful, enjoyable, and effective?

In a recent conversation with networking expert Karlyn, she shares the why and how of networking in a way that actually works—moving beyond simply trying to gain connections and toward building real relationships that uplift both parties. Let’s look at what she shared about why networking feels so icky for many of us, and how to transform it into something powerful and fulfilling.

02:10 The Essence of Networking
05:45 Overcoming Networking Challenges
08:28 Effective Networking Strategies
16:51 The Giving Hour Concept
24:05 Practical Networking Tips and Pitfalls
30:24 Final Thoughts and Takeaways
33:38 Conclusion and Contact Information

👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.

🗞️ Newsletter - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. Head to this link to get your free SEO Power-Up Plan.