In this episode, winemaker Jon-Michial Carter shares first-hand knowledge on building a successful boutique winery, emphasizing the importance of direct-to-consumer (D2C) sales and personal relationships with club members. Jon-Michial discusses his unique business model, which focuses on maintaining quality and personal touches by capping production at 3,000 cases and 1,000 club members.

The conversation covers various aspects of winery operations, including grape sourcing, innovative shipping techniques, blending strategies, and the challenges of starting a winery outside of California.

Winemaking Class Offers and Show Notes for all episodes at https://www.insidewinemaking.com/

Resources from this Episode

Carter Family Wines - https://carterfamilywines.com/

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Episode Credits

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