Ergebnis für "Audio Business English" in Kreativität

Written by musician/entrepreneur Dave Stewart and branding expert Mark Simmons, The Business Playground offers a revealing look at what creativity is and how to apply it in business through an inspiring mix of scientific studies, anecdotes, high-profile interviews, and thought-provoking games that you can play alone or with your co-workers.

In his doctoral research, author Yoram Solomon showed that the factors affecting creativity and productivity the most could be summed up with one word - culture. He published his findings in his book Un-Kill Creativity: How Corporate America Can Out-Innovate Startups. However, he also found that employees play a major role in creating the right culture and should not put the burden solely on management.

Designed to Go the Distance touches upon many career and lifestyle issues specific to those in creative career fields - cultural topics that are not often talked about or adequately prepared for. Think of this book more as a late-night barstool or coffeehouse conversation between two creatives. A creative pep talk, so to speak. And just like any pep talk in life, this book provides a healthy serving of food for thought as well as a few tips along the way, too.