• Changing the Leadership Game with Sally Henderson, High-Stakes Leadership Mentor
    Aug 27 2024

    In this month's episode of Off Record, On Point, we're joined by Sally Henderson, your High-Stakes Leadership Mentor, for a deep dive into leadership mentoring and how leaders can become changemakers.

    Join us to get the lowdown on Sally's walk-and-talks, why now is the time to make change, and what she really means when she tells her mentees not to bring their whole selves to work...

    Disclaimer: When we say off the record we mean it; we often touch on sensitive issues and hard to talk about topics. The topics discussed in today’s episode are career paths and change. Please listen responsibly and check out our resources below:

    First Follower: Leadership Lessons from Dancing Guy: https://www.youtube.com/watch?v=fW8amMCVAJQ

    Institute of Directors – Leadership in the Workplace: https://www.iod.com/resources/business-advice/leadership-in-the-workplace/

    Squiggly Careers: How to be a Changemaker Podcast from Amazing If: https://www.amazingif.com/listen/how-to-be-a-changemaker/

    Sally's Walks and Talks: https://www.sallyhenderson.co.uk/the-learning-hub/walk-and-talks

    About Sally Henderson:

    Sally Henderson is a mentor for high-stakes leadership. She’s known for her blunt honesty and powerful insight when it comes to excelling as a senior leader, and for advice that delivers results in the real world.

    Her leadership development programme The Real Method™ is specifically designed to equip leaders with the emotional and practical toolkit needed to excel. She believes it's important for every client she works with to benefit from proven methods with the added advantage of utterly bespoke leadership mentoring advice that delivers results in the real world.

    Some of her clients include Forbes, Coca-Cola, Accenture Song, Sweaty Betty and Saatchi & Saatchi, among many more. Simply being ‘good’ is not good enough for Sally or her clients - she wants you to excel.

    Connect with Sally: https://www.linkedin.com/in/sallykhenderson/

    Sally Henderson Mentorship: https://www.sallyhenderson.co.uk/

    About The Digital Voice™:

    The Digital Voice™ is a B2B boutique PR agency with boundless energy for PR, social marketing & events, specialising in adtech and martech companies, ranging from startups to those heading for IPO!

    About Off Record, On Point:

    Off Record, On Point's hosts are Julia Linehan, Founder and CEO of The Digital Voice™, and Kasey Long, PR and Communications Director. Produced by Ren Bowman.

    To stay up to date on what, where, and when at TDV make sure to follow us on our other social channels too:

    LINKEDIN: https://www.linkedin.com/company/thedigitalvoice

    TWITTER: https://twitter.com/TheDigitalVoice

    INSTAGRAM: https://www.instagram.com/thedigitalvoicePR

    OUR PODCAST: https://kite.link/OffRecordOnPoint

    YOUTUBE: https://www.youtube.com/@thedigitalvoicePR

    For the latest news visit https://www.thedigitalvoice.co.uk

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    48 Min.
  • Surviving the AdTech Job Market with Jon Walsh, Co-Founder of JobsinAdtech.com
    Jul 30 2024

    This week we catch up with Jon Walsh, co-founder of JobsinAdtech.com and founder of the industry's biggest WhatsApp groups, as we explore how to survive the adtech job market!

    Jon, Julia and Kasey dive into why the industry was missing a job board, the success of Jon's WhatsApp groups and a finite answer on the most pressing issue of all: does pineapple really belong on pizza?

    Disclaimer: When we say off the record we mean it; we often touch on sensitive issues and hard to talk about topics. The topics discussed in today’s episode are job hunting and employment with a brief touch on ageism. Please listen responsibly and check out our resources below:

    MIND mental health support – https://www.mind.org.uk

    Job hunting tips 2024 – https://techtalentengine.co.uk/insights/job-hunting-tips-helping-you-land-a-new-role-in-2024

    How to Jump-Start Your Job Search in 2024: A Guide to Landing Your Dream Job – https://www.linkedin.com/pulse/how-jump-start-your-job-search-2024-guide-landing-dream-john-rampton-ambbc/

    About Jon and JobsinAdtech:

    Jon Walsh has had a 24+ year career in digital advertising, both as an entrepreneur/angel investor building various media sales companies in the space, and as a senior executive within corporates. In addition, Jon is a published author, contributing to the highly successful Understanding Digital Media series of books. In February 2021 he created a WhatsApp group to talk to other adtechers during the Covid lockdowns, which then grew into a global media and chat hub for the industry. These groups are now supported by industry sponsors.

    Fuelled by a real enjoyment taken from creating a platform where the industry can gather and socialise, and from seeing what was and wasn’t happening in the industry, Jon co-founded JobsInAdtech.com, the first and only dedicated jobs board to help companies recruit better, faster, and cheaper than all previous methods.

    JobsInAdtech.com was created to fill a gaping hole in the recruitment process in the advertising technology industry. Despite the industry being almost 30 years old, adtech has had to rely on personal contacts and LinkedIn in order to help companies find candidates, and candidates find companies.

    JobsInAdtech.com was soft-launched in April 2023 to aid candidates who are already in the space to find which recruiters have vacant roles available and apply with ease. The company is a full supporter of all forms of diversity and inclusion, and continues to champion this on the frontline for companies that share their values.

    About The Digital Voice™:

    The Digital Voice™ is a B2B boutique PR agency with boundless energy for PR, social marketing & events, specialising in adtech and martech companies, ranging from startups to those heading for IPO!

    About Off Record, On Point:

    Off Record, On Point's hosts are Julia Linehan, Founder and CEO of The Digital Voice™, and Kasey Long, PR and Communications Director. Produced by Ren Bowman.

    To stay up to date on what, where, and when at TDV make sure to follow us on our other social channels too:

    LINKEDIN: https://www.linkedin.com/company/thedigitalvoice

    TWITTER: https://twitter.com/TheDigitalVoice

    INSTAGRAM:

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    45 Min.
  • Fortune Favours the Bold with Lauren Palmer, Vice President AMER at Interlink
    Jul 16 2024

    Lauren Palmer is no stranger to bravery – earlier this year she took a huge, transatlantic leap from a senior position at Foundry to a new role at Interlink in New York with her whole family in tow.

    In the latest episode of our podcast Off Record, On Point, Julia and Kasey deep dive with Lauren into where she finds the courage to take risks, how she thrives in a male-dominated sales environment, and exactly why she hates the term 'Imposter Syndrome'. Lauren's a real inspiration to listen to, so what are you waiting for?

    Disclaimer: When we say off the record we mean it; we often touch on sensitive issues and hard to talk about topics. The topics discussed in today’s episode are imposter syndrome, women's rights, confidence and bravery. Please listen responsibly and check out our resources below:

    MIND mental health support – https://www.mind.org.uk

    Stop Telling Women They Have Imposter Syndrome - https://hbr.org/2021/02/stop-telling-women-they-have-imposter-syndrome

    Forbes' Unmasking The False Imposter - https://www.forbes.com/sites/forbescoachescouncil/2023/08/30/unmasking-the-false-imposter-how-to-work-through-imposter-syndrome/

    Developing Confidence at Work - https://www.indeed.com/career-advice/career-development/confidence-at-work

    About Lauren & Interlink:

    Lauren Palmer is a technology sales specialist with over a decade of experience, with previous roles as VP of Agency Sales at Foundry, and Director roles at Headley Media and LinkedIn. She’s always been passionate about delivering results and driving growth, and prides herself on prioritising the importance of people and collaboration. Lauren is a huge advocate and firm believer in the power of diversity and the critical role that women play in leadership. She has been passionate about empowering women to grow into leadership positions throughout her career and firmly believes that a diverse and inclusive workplace leads to better business outcomes and a more engaged workforce. Outside of work, she is a fitness fanatic, with a love of culture and travelling.

    Interlink’s mission is simple – to provide a transparent, personalised, cost effective, ROI-driven lead generation service that businesses can trust. Their powerful AI tool helps customers supercharge their sales by searching targeted digital trigger signals to find quality leads, at scale, fast. They delve even deeper, tailoring their response, and perfectly plan an approach making a lead more receptive, helping you convert leads with their uniquely customisable campaigns.

    Connect with Lauren on LinkedIn: https://www.linkedin.com/in/laurenpalmer22/

    Interlink: https://weareinterlink.com

    About The Digital Voice™:

    The Digital Voice™ is a B2B boutique PR agency with boundless energy for PR, social marketing & events, specialising in adtech and martech companies, ranging from startups to those heading for IPO!

    About Off Record, On Point:

    Off Record, On Point's hosts are Julia Linehan, Founder and CEO of The Digital Voice™, and Kasey Long, PR and Communications Director. Produced by Ren Bowman.

    To stay up to date on what, where, and when at TDV make sure to follow us on our other social channels too:

    LINKEDIN:

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    37 Min.
  • The Voice of a Generation with Jay Richards, CEO at Imagen Insights
    Jun 13 2024

    It's time that the advertising industry wake up and realise there's new kids on the consumer block: Gen Z are here. They've got a lot to say and they're actually older and more mature than you think. Jay Richards, CEO at Imagen Insights, joins Julia and Kasey for episode 3 of Off Record, On Point Season 3 as they dive into what Jay would do differently setting up a company again, how it is working with Gen Z, and what mistakes brands are still making.

    Disclaimer: When we say off the record we mean it; we often touch on sensitive issues and hard to talk about topics. The topics discussed in today’s episode are Gen Z, age, and general workplace experiences. Please listen responsibly and check out our resources below:

    Gen Z 101 from Forbes: https://www.forbes.com/sites/garydrenik/2023/07/13/gen-z-101-a-marketing-guide-to-connecting-with-the-next-generation-of-consumers/

    What is Gen Z from McKinsey: https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-gen-z

    About starting a business in 2024 from Enterprise Nation: https://www.enterprisenation.com/learn-something/than-third-brits-thinking-starting-a-business-in-2024/

    Brilliant articles crafted by Imagen Insights' Gen Z imageneers: https://imageninsights.com/community-spotlight/

    About Jay and Imagen Insights:

    Jay Richards is a dynamic entrepreneur, visionary speaker, and CEO at Imagen Insights on a mission to bridge the communication gap between brands and the influential Gen Z demographic. Armed with the insights and unfiltered feedback from the brutally honest Imagen Insights Gen Z community, Jay empowers some of the world’s most prominent household names with the knowledge and data they need to craft successful marketing strategies.

    From his early days as a rebellious school student, Jay’s journey has been nothing short of a testament to his hard work and dedication. Fast forward to today, and he stands as a Forbes 30 Under 30 entrepreneur, an accolade to his accomplishments and groundbreaking work in the field of marketing and qualitative generational insights. In 2020, he was recognised as a Future Leader finalist by Mediatel, further solidifying his reputation as an industry trailblazer.

    Think of Imagen Insights as your go-to platform for Gen Z insights. This Think Tank enables your customers to crowdsource qualitative (long-form) and quantitative (numbers-based) feedback, ideas and insights from their communities via their Imagen Index, within minutes. Whether it’s the need to sense check a marketing campaign, create a new product for Gen Z or to develop an entire brand aimed at this generation, brands use the Imagen Insights platform to crowdsource feedback, ideas and insights from their Gen Z community to help solve their business challenges.

    Connect with Jay on LinkedIn! – https://www.linkedin.com/in/jaykrichards/

    Imagen Insights – https://imageninsights.com

    About The Digital Voice™:

    The Digital Voice™ is a B2B boutique PR agency with boundless energy for PR, social marketing & events, specialising in adtech and martech companies, ranging from startups to those heading for IPO!

    About Off Record, On Point:

    Off Record, On Point's hosts are Julia Linehan, Founder and CEO of The Digital Voice™, and Kasey Long, PR and Communications Director. Produced by Ren Bowman.

    To stay up to date on what, where, and when at TDV make sure to follow us on our other social channels too:

    LINKEDIN: https://www.linkedin.com/company/thedigitalvoice

    TWITTER: https://twitter.com/TheDigitalVoice

    INSTAGRAM: https://www.instagram.com/thedigitalvoicePR

    OUR PODCAST: https://kite.link/OffRecordOnPoint

    For the latest news visit https://www.thedigitalvoice.co.uk

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    31 Min.
  • Mastering Crisis, Culture and Change with Tamara Littleton, Founder of The Social Element
    May 30 2024

    We're back with the second episode of Off Record, On Point Season 3, with special guest Tamara Littleton, winner of Campaign's Inspiring Women Awards 2024, CEO and Founder of The Social Element, and Co-Founder of Polpeo! Julia and Kasey sit down with her to talk crisis management, building an award-winning business, and how companies can keep on track this coming Pride month...

    Disclaimer: When we say off the record we mean it; we often touch on sensitive issues and hard to talk about topics. The topics discussed in today’s episode are reputation crisis, equality, and LGBTQ+ rights. Please listen responsibly and check out our resources below:

    MIND mental health support – https://www.mind.org.uk

    The Human Rights Campaign - https://www.hrc.org

    Stonewall UK - https://www.stonewall.org.uk

    LA LGBT Centre - https://lalgbtcenter.org

    Mind Out LGBTQ Mental Health Service - https://mindout.org.uk

    About Tamara & The Social Element:

    Tamara Littleton is the founder and CEO of The Social Element, a social media agency that works with some of the world’s biggest brands to ensure their social media is creating genuine human connections with consumers. She set up the business with the ambition of challenging the conventional agency model, pioneering and building a distributed workforce model that to this day is truly innovative in the agency market. In 2013, Tamara co-founded Polpeo, a crisis simulation platform which helps brands and their agencies withstand a crisis breaking on social media through the use of simulation technology.

    The Social Element’s services are always rooted in community and social-first, understanding that social media is most effective when a brand is connecting with their consumers in a genuine, authentic way. They have a large team of social media natives who can provide 24/7 services, stay on top of changes and are experts in cultural moments and how to use data to make an impact. The social element has worked with amazing brands like Oreo, Nissan, Visa, Dr Pepper, EA Games, and Maynards Bassetts.

    Connect with Tamara on LinkedIn: https://www.linkedin.com/in/tamaralittleton/

    The Social Element: https://thesocialelement.agency/

    Polpeo: https://polpeo.com/

    About The Digital Voice™:

    The Digital Voice™ is a B2B boutique PR agency with boundless energy for PR, social marketing & events, specialising in adtech and martech companies, ranging from startups to those heading for IPO!

    About Off Record, On Point:

    Off Record, On Point's hosts are Julia Linehan, Founder and CEO of The Digital Voice™, and Kasey Long, PR and Communications Director. Produced by Ren Bowman.

    To stay up to date on what, where, and when at TDV make sure to follow us on our other social channels too:

    LINKEDIN: https://www.linkedin.com/company/thedigitalvoice

    TWITTER: https://twitter.com/TheDigitalVoice

    INSTAGRAM:

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    40 Min.
  • From Burnout to Bliss with Ferne McCann, Co-founder of Shoorah
    May 16 2024

    Off Record, On Point is back and better than ever for Season 3! Join us for a brand new season packed full of confessions from industry gamechangers, led up by a special celebrity guest Ferne McCann. Hosts Julia and Kasey deep dive with Ferne into burnout and mental health, what it's really like in the spotlight, and making the jump from TV personality to being a female founder.

    Disclaimer: When we say off the record we mean it; we often touch on sensitive issues and hard to talk about topics. The topics discussed in today’s episode are mental health, burnout, suicide prevention and wellbeing. Please listen responsibly and check out our resources below:

    MIND mental health support – https://www.mind.org.uk

    Samaritans mental health support and helpline – https://www.samaritans.org

    About burnout from Mental Health UK – https://mentalhealth-uk.org/burnout

    McKinsey workplace wellbeing insights – https://www.mckinsey.com/featured-insights/well-being-in-the-workplace

    Shoorah wellbeing app – https://shoorah.io

    About Ferne & Shoorah:

    Ferne McCann is the COO and co-founder of Shoorah Ltd, a mental health and wellbeing tech startup, and a TV personality best known for UK shows such as I’m A Celebrity, Get Me Out of Here! and Channel 4 SAS Who Dares Wins. Being in the public eye brought a barrage of trolls and keyboard warriors that led Ferne on a journey of inner peace and strength - through simple, daily meditation practices and gratitude, she got to know her true authentic self and found her happy ever after. Ferne works alongside her partner Lorri Haines and globally renowned experts on the Shoorah app, which is changing the way people and businesses everywhere manage their wellbeing.

    Shoorah is a well-being & mental health tech startup, based in London. With the help of globally renowned experts, Shoorah has built a powerful platform, delivered to users in the palm of their hand and accessible 24/7. The app’s breaking technology is set to change the way humans manage their mental health and live their lives. Shoorah Business, their B2B platform, is helping revolutionise companies’ wellbeing culture by delivering a fully-integrated, deep tech solution wellbeing suite, powered by machine learning.

    Connect with Ferne on LinkedIn: https://www.linkedin.com/in/ferne-mccann-669245250

    About The Digital Voice™:

    The Digital Voice™ is a B2B boutique PR agency with boundless energy for PR, social marketing & events, specialising in adtech and martech companies, ranging from startups to those heading for IPO!

    About Off Record, On Point:

    Off Record, On Point's hosts are Julia Linehan, Founder and CEO of The Digital Voice™, and Kasey Long, PR and Communications Director. Produced by Ren Bowman.

    To stay up to date on what, where, and when at TDV make sure to follow us on our other social channels too:

    LINKEDIN: https://www.linkedin.com/company/thedigitalvoice

    TWITTER: https://twitter.com/TheDigitalVoice

    INSTAGRAM: https://www.instagram.com/thedigitalvoicePR

    OUR PODCAST:

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    43 Min.
  • Inspiring Female Leaders with Katie Street, Founder of Street Agency
    Mar 7 2024

    In this International Women's Day 2024 special episode of Off Record, On Point, hosts Julia and Kasey catch up with Katie Street, sole female founder of Street Agency, to talk MAD//fest Female Leader's Club, why more men need to be included in the equality conversation, how language needs to change and whether or not chivalry is really dead...

    Disclaimer: When we say off the record we mean it; we often touch on sensitive issues and hard to talk about topics. The topics discussed in today’s episode are gender disparity, sexism, and equality. Please listen responsibly and check out our resources below.

    The Digital Voice International Women's Day resource collection: https://www.thedigitalvoice.co.uk/international-womens-day

    Bloom Women's Network: https://www.bloomnetwork.uk/

    NABS: https://nabs.org.uk/

    Female Leader's Club: https://www.madfestlondon.com/female-leaders-club

    Mind Mental Health: https://www.mind.org.uk/

    About Katie and Street Agency:

    Katie is an award-winning marketing and sales leader with over 20 years experience, and the sole female founder of Street Agency. At Street, she’s on a mission to transform B2B sales through unforgettable value-led campaigns and experiences. She turns B2B from boring to brilliant and helps more buyers to buy! When she’s not smashing it as a female founder, she’s hosting one of the UK’s leading marketing podcasts, Marketing in the Madness. Ultimately she wants more people to uncover the secrets and innovations that will help them better market their products and services, all whilst supporting women in the industry and creating more equality across the sector.

    Street Agency is a B2B business development & consultancy that has worked with agencies, tech businesses and global B2B companies to accelerate their sales success. They believe that agency new business needs a fresh, more empowering approach that drives revenue quickly and builds an engaged audience to attract ongoing opportunities. By developing helpful, human-centred strategies, and combining them with the latest technologies, Street Agency ensures your business stands out, connects with your prospects and ultimately enables you to win more new business.

    Connect with Katie on LinkedIn: https://www.linkedin.com/in/katiestreet/

    Street Agency: https://street.agency/

    About The Digital Voice™:

    The Digital Voice™ is a B2B boutique PR agency with boundless energy for PR, social marketing & events, specialising in adtech and martech companies, ranging from startups to those heading for IPO!

    About Off Record, On Point:

    Off Record, On Point's hosts are Julia Linehan, Founder and CEO of The Digital Voice™, and Kasey Long, PR and Communications Director. Produced by Ren Bowman.

    To stay up to date on what, where, and when at TDV make sure to follow us on our other social channels too:

    LINKEDIN: https://www.linkedin.com/company/thedigitalvoice

    TWITTER: https://twitter.com/TheDigitalVoice

    INSTAGRAM:

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    46 Min.
  • The Sustainability Balancing Act with Gabrielle Persson, Chief Product Officer at SeenThis
    Jan 10 2024

    The final episode of Off Record, On Point season 2 has landed, and it's a juicy one! Join Julia, Kasey and SeenThis' Chief Product Officer, Gabrielle Persson, for a deep dive into balancing sustainability in the fast-moving world of advertising and media. What are the best and worst practices? How much of an impact does the industry really have on carbon emissions? And what on earth is 'greenhushing'?

    The episode was recorded in October 2023. Please note that since its recording, SeenThis has significantly improved their technology, leading to up to a 60% reduction in data waste compared to conventional download technology.

    Disclaimer: When we say off the record we mean it; we often touch on sensitive issues and hard to talk about topics. The topics discussed in today’s episode are sustainability, carbon emissions and climate change.

    MIND mental health - www.mind.org.uk

    Greenly's three pillars of corporate sustainability - https://greenly.earth/en-gb/blog/company-guide/what-are-the-3-pillars-of-corporate-sustainability

    Raconteur - 2024 sustainability trends - https://www.raconteur.net/responsible-business/2024-sustainability-trends

    UK Sustainability reporting requirements in 2024 - https://www.brightest.io/uk-sustainability-reporting

    Managing climate guilt and anxiety - https://tabitha-whiting.medium.com/you-need-to-stop-feeling-guilty-about-climate-change-df0ef8fd09ae

    What is Greenhushing? - https://www.greenintelligence.org.uk/insights/what-is-green-hushing-and-how-do-i-avoid-it/

    About Gabrielle and SeenThis:

    Gabrielle Persson is CPO at adaptive streaming company, SeenThis. She heads up the product team - helping to set new standards for content delivery in digital media; improving the user experience and minimizing carbon emissions in digital advertising. Prior to this, she worked at McKinsey & Company for almost five years. She has a BSc in Industrial Engineering and Management and an MSc in Management and Economics of Innovation.

    Since 2017, SeenThis has been evolving screen experiences for everyone, everywhere. With its groundbreaking adaptive streaming technology, SeenThis is transforming the distribution and climate impact of digital content compared to traditional technology. With billions of streams served for 1000+ brands in 40+ countries, the company is on a journey to reshape the internet — for good. Working across seven offices globally, SeenThis employees are obsessed with creating a truly high-speed and energy-efficient Internet.

    Connect with Gabrielle on LinkedIn: https://www.linkedin.com/in/gabrielle-persson-b9182252/

    SeenThis: https://seenthis.co

    About The Digital Voice™:

    The Digital Voice™ is a B2B boutique PR agency with boundless energy for PR, social marketing & events, specialising in adtech and martech companies, ranging from startups to those heading for IPO!

    About Off Record, On Point:

    Off Record, On Point's hosts...

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    34 Min.