What if you could transform your career and your life by taking a leap of faith? That's exactly what Christina Williams did when she transitioned from corporate marketing to becoming a thriving solopreneur. Join us on the Marketing Happy Hour podcast as Christina, founder of Christina Williams Consulting LLC and Canva with Christina, shares her remarkable journey. You'll learn how she strategically balanced a remote job while meticulously planning her business, waited an entire year before unveiling it, and secured her first clients through bold pitches, including one for an interim PR manager role for her city. Christina’s story is a testament to the power of patience and determination in building a passion-driven business.

Effective collaboration and client selection can make or break a business, and Christina offers invaluable insights on these topics. We discuss the crucial distinctions between planners and doers, emphasizing how recognizing your strengths can foster successful partnerships. Discover the importance of having a trusted PR person for crisis situations and the benefits of being part of a referral network like BNI. Plus, you'll hear about the three follow-up rule in marketing, preferred communication methods, and the frustrations of social media engagement that doesn’t convert into business responses. Finally, get the inside scoop on "Canva with Christina," where Christina offers webinars, one-on-one training, and an informative LinkedIn newsletter to help you master Canva. Don't miss this episode filled with practical advice and inspiring stories for entrepreneurs and business owners alike!

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Ever wondered how the right shade of blue or a well-organized room can transform your mental health? In this episode of Marketing Happy Hour, we promise you'll uncover the secrets behind creating spaces that not only look stunning but also enhance your well-being. Adrienne Meachum from Whitcross Interiors joins us to share her incredible journey from stay-at-home mom to a celebrated interior designer. She dives into how color theory and thoughtful organization can significantly reduce stress and boost daily efficiency. Adrienne also discusses the value of designing spaces that truly reflect your personality, rather than chasing fleeting social media trends, ensuring long-term happiness without constant updates.

We also tackle the real-life balance between DIY projects and professional help. I share my own experiences with hands-on projects and the joy of seeing a personal touch come to life in my home. Adrienne provides valuable insights on when it's best to roll up your sleeves and when to call in the experts. Plus, we introduce an interior design course that equips you with the skills to create magazine-worthy spaces with personalized feedback and expert advice. Wrapping up, we encourage you to live boldly in both design and life, with Adrienne's inspiring tips on pursuing your creative ideas with confidence. This episode is packed with practical advice and motivation to transform your living spaces and uplift your spirit.

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Join us for a heartfelt journey on the Marketing Happy Hour as Teresa Gaikema, a beacon of wellness and growth, offers up her life's fragrant tapestry woven with essential oils. Her dedication to education over mere selling breathes fresh air into the bustling marketplace, guiding individuals to combat stress and insomnia naturally. Teresa's unwavering faith and commitment to authentic living shine through, inspiring listeners to embark on their own quests for genuine well-being.

As your host Shelby McFarland, I've always believed that the richest connections stem from authenticity, and Teresa's approach to marketing is a testament to this creed. We discuss the art of relationship-building in business, the impact of living generously, and how Teresa's strategy of valuing personal connections over transactions has cultivated not just a thriving business but a community rooted in care. Let's celebrate the idea that prosperity blooms fullest when we prioritize people, planting seeds of encouragement and positivity along the way.

Our exchange turns reflective as we consider the role of encouragement in our daily lives. Discover how a simple compliment can spark a chain reaction of positivity, and learn about the pivotal moments at places like David's Burgers, where the ordinary becomes extraordinary through human connection. Teresa and I invite you to continue this enriching dialogue online, where we delve deeper into the transformative world of essential oils and the pursuit of a life lived with intention and kindness.

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