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  • Samantha Ybarra's Journey to Empathetic Advocacy
    Jan 2 2025

    What happens when a lawyer chooses to lead with empathy in a world that often values case volume over personal connection? We invite you to join us as we welcome the compassionate Samantha Ybarra from the Ybarra Law Firm. Samantha shares her inspiring journey from the emotionally taxing realm of family law to finding her true calling in personal injury law. Driven by a desire to genuinely help people without sacrificing her mental wellbeing, Samantha reveals how her path was influenced by her parents' encouragement to pursue a professional career. Her story is a testament to the power of staying true to one's passion and the profound impact of empathy in the legal profession.

    In our conversation, Samantha opens up about a pivotal moment that reshaped her career—an experience with her family's car accident that steered her towards helping others in similar situations. Discussing her decision to open her own firm, she emphasizes the importance of prioritizing clients over caseloads, drawing from her parents' values of humility and dedication. Samantha's journey is one of self-belief and purpose, highlighting the challenges and triumphs of starting a law firm. Together, we explore how empathy and trust are key in legal marketing, ensuring clients feel seen and supported every step of the way. Tune in to discover how Samantha's human touch sets her apart in the competitive legal field.

    Samantha Ybarrra
    Ybarra Law Firm PLLC
    www.ybarrafirm.com

    🎙 Market It With ATMA Podcast
    Brought to you by Advent Trinity Marketing Agency
    www.adventtrinity.com


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    18 Min.
  • Leading Through Empathy and Storytelling
    Jan 1 2025

    Dr. T from Heritage Leadership Consulting shares her unique perspective on leadership development with us in an engaging episode that promises to transform the way you view team dynamics. Discover how the often-overlooked soft skills like empathy and communication can significantly reduce employee turnover and foster long-lasting loyalty within your organization. With a fresh approach, Dr. T uses childhood stories like "The Wiz" to simplify complex leadership concepts, making them not only accessible but also memorable and engaging for teams looking to enhance their collaborative spirit.

    We explore the balance of technical and soft skills required to cultivate a positive workplace culture. Dr. T draws from her rich experiences at American Express and Continental Airlines to illustrate the profound impact of personal relationships on team morale and productivity. Her latest venture, the Oz Experience Intensive, is designed to refine leadership styles and boost team performance. Understand the importance of personal connection in turning routine tasks into personal goals, and learn how executing these strategies can lead to a happier, more loyal workforce. Join us for an inspiring conversation that's sure to revolutionize your approach to leadership.
    Dr. Tajiri Brackents
    Heritage Leadership Consulting, LLC
    dr-tajiri.com

    🎙 Market It With ATMA Podcast
    Brought to you by Advent Trinity Marketing Agency
    www.adventtrinity.com


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    23 Min.
  • Navigating Real Estate: From Sales Leader to Luxury Expert
    Dec 30 2024

    Unlock the secrets to real estate success with Kevin Hunter from Hunter Realty, a former enterprise software sales leader turned luxury real estate expert. In our latest episode, Kevin shares his transformative journey and reveals how his sales and customer care background has shaped a unique, client-focused approach that ensures each client feels uniquely attended to. Discover the power of building a robust network of trusted vendors and partners, and learn how Kevin's keen negotiation skills help clients maximize their budgets and achieve significant equity gains. Through captivating stories, including a success tale from Fort Worth, Kevin illustrates the art of navigating the market and leveraging comparative analysis to avoid common pitfalls like being house poor.

    Our conversation also uncovers the dynamic role of social media in real estate marketing, where platforms like Instagram, YouTube, Facebook, and TikTok become crucial tools for building trust and connecting with potential clients. We explore the significance of open houses as key interactions, emphasizing the need for a comfortable and trustworthy environment. Embrace the challenges and rewards of being a realtor, as we discuss maintaining balance, discipline, and genuine passion in a demanding profession. With exciting market trends such as decreasing interest rates and new construction opportunities, particularly in places like Frisco, we highlight Kevin’s insights on ensuring clients feel truly satisfied with their home purchases, fostering excitement and eagerness in their new homes.

    Kevin Hunter
    Hunter Realty Group
    kevinhunter.exprealty.com

    🎙 Market It With ATMA Podcast
    Brought to you by Advent Trinity Marketing Agency
    www.adventtrinity.com


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    24 Min.
  • Empowering Change in Medical Imaging
    Dec 23 2024

    Ever wondered what it takes to transform resilience into a successful venture? Makeba Waller joins us to unravel her inspiring journey from a hospital corpsman in the US Navy during Desert Storm to the thriving owner of Ultrasound Imaging Concepts. Facing microaggressions and discrimination, Makeba harnessed these challenges to fuel her ambitions, leading to the creation of her own staffing company and eventually a standalone facility. Her leadership style, deeply rooted in mentoring, is a testament to her commitment to overcoming societal judgments and empowering others in the healthcare field. Through her work in marketing, training across the country, and providing compassionate care in the federal prison system, Makeba stands as a beacon of innovation and dedication in ultrasound imaging.

    Get ready to explore the elements that truly enhance patient experiences, from the power of a supportive team to the pivotal role of family involvement. Makeba passionately shares the importance of making meaningful connections with patients, beyond just service delivery. We'll unpack her strategies for growth, including the impact of patient reviews and referrals, and her insights on balancing business with family life.

    Guest Name: Makeba Waller
    Guest Company: Ultraview Imaging
    Guest Website: ultraviewimaging.com

    🎙 Market It With ATMA Podcast
    Brought to you by Advent Trinity Marketing Agency
    www.adventtrinity.com


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    26 Min.
  • Building Bridges and Spiritual Foundations
    Dec 17 2024

    What happens when a heavy metal musician turns into a church founder? Pastor Greg Key shares his unconventional journey from rocking out in a Christian heavy metal band to establishing Renewed Life Church in Arlington. Greg’s story is one of transformation and community impact, as he sets out to create a welcoming environment for those who might feel out of place in traditional religious settings. We explore how moving from Dallas to Arlington ignited a passion in him to bridge cultural gaps and inspire spiritual conversations with those who have either drifted from faith or had negative experiences with the church.

    Discover the resilience of Renewed Life Church as Pastor Greg delves into their collective journey through challenges, including the aftermath of the COVID pandemic and a destructive fire. Listen to how the church collaborates with other organizations to tackle emotional and personal issues, like trauma and abandonment, and provides lifestyle management programs to support individual growth. The emphasis lies in fostering humility and maintaining a strong connection with God, all while building a community that thrives on mutual support and engagement.

    Pastor Greg’s narrative is filled with inspiring stories of outreach and transformation, from addressing poverty and breaking down barriers to launching innovative events like a Christmas night of worship and Artgate. The church’s commitment is highlighted by its multifaceted offerings, from early morning prayer sessions to support groups aimed at healing from addiction and abuse. These efforts demonstrate Renewed Life Church’s dedication to creating a nurturing and supportive environment where individuals can engage in meaningful spiritual growth and find healing through community involvement.

    Guest Name: Greg Key
    Guest Company: Renewed Life Church
    Guest Website: yourrenewal.org

    🎙 Market It With ATMA Podcast
    Brought to you by Advent Trinity Marketing Agency
    www.adventtrinity.com


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    33 Min.
  • From Building Stadiums to Building Identities
    Dec 13 2024

    Discover how architectural genius meets creative branding as we welcome Ryan Muhl, a dynamic graphic designer with roots in architecture, to share his unique journey. Unveil the secrets of how the principles of form and function, ingrained in Ryan during his time at Rensselaer Polytechnic Institute, have beautifully evolved into his passion for brand identity in graphic design. With a background in sports architecture from his tenure at Populous, Ryan’s love for sports and design finds a new expression through his venture, Ryan Muhl Design, where he empowers NCAA athletes to craft impactful personal brands.

    Join our conversation with Ryan as he opens up about the entrepreneurial challenges of shifting from architecture to graphic design, and the growth that comes from embracing new horizons. Ryan candidly discusses the balancing act of fatherhood and business, providing a window into the world of managing a creative enterprise from home. We delve into Ryan’s experience with mentorship, inspiration, and connecting with like-minded individuals to foster growth and innovation in his business. This episode promises to leave you inspired and equipped with practical insights for your entrepreneurial journey.

    Guest Name: Ryan Muhl
    Guest Company: Ryan Muhl Design
    Guest Website: www.ryanmuhl.design


    🎙 Market It With ATMA Podcast
    Brought to you by Advent Trinity Marketing Agency
    www.adventtrinity.com


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    24 Min.
  • Unlocking Growth and Legal Peace
    Dec 5 2024

    Unlock the secrets to achieving both financial freedom and personal fulfillment as we sit down with Matthew Loftis, a former accountant who made the transformative leap into entrepreneurship with LegalShield. Discover how Matthew's journey not only amplified his income but also allowed him to cherish invaluable family moments. Matthew shares how proactive legal services can be a game-changer for small business owners and families, offering peace of mind with 24/7 access to knowledgeable attorneys. This isn't just about legal coverage; it's about safeguarding your future before issues arise, and Matthew's insights make a compelling case for why LegalShield should be a cornerstone in every entrepreneur’s toolkit.

    In our conversation, we shine a spotlight on personal growth as a catalyst for business success. Matthew reveals how investing in oneself opens doors to new business opportunities and how the pursuit of helping others achieve their dreams can be incredibly rewarding. Whether it’s through the unique benefits of LegalShield—like trial defense hours and IRS audit support—or leveraging social media for business expansion, this episode promises a wealth of knowledge and inspiration. Plus, get a sneak peek into upcoming events featuring industry experts who are ready to guide you on monetizing digital platforms. Join us for a journey that’s as much about personal evolution as it is about professional triumph.

    Guest Name: Matthew Loftis
    Guest Company: Legal Services
    Guest Website: matthewloftis.legalshieldassociate.com

    🎙 Market It With ATMA Podcast
    Brought to you by Advent Trinity Marketing Agency
    www.adventtrinity.com


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    17 Min.
  • Insurance Made Simple
    Nov 26 2024

    Discover the intriguing journey of Tom Basey, a former engineer turned independent insurance broker, who reveals how he found newfound freedom and flexibility in the insurance world. Join us on Market it With ATMA for an engaging conversation as Tom shares the pivotal moments that led him away from corporate America and into a role where he tailors health and life insurance solutions to meet unique client needs. Tom opens up about the delicate balance of his personal and professional life, especially during the hectic Medicare season, and offers tips on maintaining a well-organized schedule while ensuring he prioritizes personal time.

    In this enlightening episode, we uncover the hidden gems of the insurance industry, especially for those contemplating a career shift. Tom breaks down the benefits of working in insurance, such as flexible scheduling and the absence of supply chain headaches, while sharing strategies for overcoming industry hurdles with the help of technology. Mentorship emerges as a crucial theme, with Tom emphasizing its role in shaping successful careers, both in corporate settings and entrepreneurial ventures. We wrap up with an invitation for Tom to return with more insights and updates, ensuring listeners have ongoing access to his expertise.

    Guest Name: Tom Basey
    Guest Company: Basey Insurance
    Guest Website: www.basey-insurance.com

    🎙 Market It With ATMA Podcast
    Brought to you by Advent Trinity Marketing Agency
    www.adventtrinity.com


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    20 Min.