How To Be A Handmade Boss

Von: Steph Cole-Lewis
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  • Inhaltsangabe

  • Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.

    We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How do I start a handmade shop?” “How can I make this passion my full-time gig?” or “How do I sell my crafts online” then you’re in the right place boss!

    I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade boss”, visionary and coach behind Handmade Bosses.

    However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.

    Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.
    © 2025 How To Be A Handmade Boss
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Management & Leadership Marketing & Vertrieb Ökonomie
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  • Cracking the Code: How the Facebook Group Algorithm Really Works

    Cracking the Code: How the Facebook Group Algorithm Really Works
    Apr 23 2025

    💙 Ever feel like you’re shouting into the void in your Facebook group? You’re not alone... and it’s not your fault.

    🎙️ In this episode, we break down exactly how the Facebook group algorithm works in 2025, and why your posts might not be getting the traction they deserve.

    👉 Here’s what we cover:
    • Why even your most valuable posts might get buried
    • The algorithm signals Facebook is actually looking for in groups
    • How to train the algorithm to show your posts to more members
    • The surprising reason engagement isn’t always what you think it is
    • What you can do today to revive a “dead” group and make it thrive again

    👯 If you’re using a Facebook group to build community or drive sales, this episode is packed with insider tips to help you get seen, spark real conversations, and make your group a go-to space for your people.

    🎧 Tune in and take your group from ghost town to buzzing hub... without burning out.


    🔗 How the Facebook page algorithm works

    💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.

    ✨ Free resources: Want to make headway in your business but don't want to pay yet?

    ✨ Work with us for deeper transformative results

    ✨ I go live most Mondays on YouTube and my Facebook group with my mini workshops. See our events here

    Be sure to subscribe and follow us on IG for announcements of new videos, workshops, content & more.

    Love Steph & Team HB xox
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    11 Min.
  • How the Pinterest Algorithm Really Works (and How to Use It to Boost Sales)

    How the Pinterest Algorithm Really Works (and How to Use It to Boost Sales)
    Apr 16 2025

    Welcome back to How to Be a Handmade Boss! If you’ve been sleeping on Pinterest, it’s time to wake up because this visual search engine is a goldmine for handmade business owners who want consistent, long-term traffic and sales.


    In this episode, I’m breaking down exactly how the Pinterest algorithm works and how you can make it work for you and unlock the secrets to turning your passion into profit. We’ll cover:


    ✨ What the algorithm actually looks for (spoiler: it’s not followers)

    ✨ Discover the importance of SEO and keywords, fresh content, saves and clicks, and consistency.

    ✨ The biggest mistakes that are secretly killing your reach

    ✨ How different pin types serve different purposes... from Idea Pins to Rich Pins

    ✨ How often to post, what to post, and how to make your pins go further

    ✨ The #1 thing that will help you get more saves, clicks, and traffic over time


    If you’re ready to ditch the constant hustle of social media and tap into a platform that works while you sleep, hit play now.


    🔗 Pinterest Trends 👉 click here

    💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.

    ✨ Free resources: Want to make headway in your business but don't want to pay yet?

    ✨ Work with us for deeper transformative results

    ✨ I go live most Mondays on YouTube and my Facebook group with my mini workshops. See our events here

    Be sure to subscribe and follow us on IG for announcements of new videos, workshops, content & more.

    Love Steph & Team HB xox
    Mehr anzeigen Weniger anzeigen
    11 Min.
  • How the Instagram Algorithm Really Works in 2025 (for Handmade Business Owners)

    How the Instagram Algorithm Really Works in 2025 (for Handmade Business Owners)
    Apr 9 2025

    Hey handmade boss 👋

    Feeling like you’re doing all the right things on Instagram but still not getting the reach or engagement you hoped for? You’re not alone — and you’re definitely not doing anything wrong 💛

    In this episode, I’m lifting the lid on how the Instagram algorithm actually works in 2025... in simple, no-fluff terms, just for makers like you. Whether you sell on Etsy, your own website, or at markets and fairs, this is the behind-the-scenes peek you’ve been waiting for 🔍✨

    We’re chatting about:

    📌 What Instagram is focusing on right now

    🚫 Why some posts flop (and how to turn it around)

    💥 The biggest mistakes handmade sellers make

    📈 Easy, feel-good tips to boost your visibility without the stress

    This isn’t about chasing trends or burning yourself out. It’s about working with the algorithm so your beautiful creations can shine in front of the right people 🌟

    You’ve got this — and I’ve got you 💕


    👉 Want ready-made content support each month?

    Check out Social Media Sidekick — your done-for-you content plan, made just for handmade business owners:

    🔗 Join Social Media Sidekick → https://www.handmadebosses.com/sms
    🔗 Follow on Instagram → @handmadebosses https://www.instagram.com/handmadebosses/

    💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.

    ✨ Free resources: Want to make headway in your business but don't want to pay yet?

    ✨ Work with us for deeper transformative results

    ✨ I go live most Mondays on YouTube and my Facebook group with my mini workshops. See our events here

    Be sure to subscribe and follow us on IG for announcements of new videos, workshops, content & more.

    Love Steph & Team HB xox
    Mehr anzeigen Weniger anzeigen
    13 Min.

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