🚀 Dev Agency Pitfalls: A Guide for Non-Technical Founders

Join Matt Watson and Melissa Kwan, Founder & CEO of eWebinar, in this captivating episode exploring the intricate challenges and unexpected triumphs of building a SaaS company as a non-technical founder. From agency pitfalls to discovering the perfect technical co-founder sleeping right beside her, Melissa's journey offers invaluable insights into entrepreneurial resilience and team building.

🔗 Essential Links (Start Here!):

Full Episodes: https://product-driven.captivate.fm/episodes

Connect with Matt Watson on LinkedIn: https://www.linkedin.com/in/mattwatsonkc/

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Key Discussion Points:

🎯 The complexities of dev agency partnerships

💡 Product development challenges for non-technical founders

🔄 The transition from agency to in-house development

⚡ Building effective technical leadership

🤝 The importance of aligned incentives in software development

📈 Balancing experimentation with deliverables

Chapters:

0:00 - Introduction and background

1:29 - eWebinar origin story

3:37 - Product concept exploration

5:48 - Early development challenges

7:13 - Technical leadership dynamics

10:55 - Dev shop experience insights

14:36 - Product development complexity

17:25 - Relationship dynamics and solutions

20:50 - Current team structure and success

22:36 - Closing thoughts and takeaways

Discover how the right technical partnership can transform your startup journey. Whether you're a non-technical founder or a seasoned entrepreneur, this episode offers critical insights into building successful software companies.

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