• Top Contractor Reveals 4th Quarter Sales Secrets
    Oct 11 2024

    Ever wonder why your business starts strong but slows down mid-year? In this video, Jim Johnson reveals the 'Fourth Quarter Rush' strategy that helped his team outperform expectations. By turning the end of the year into a competitive game with incentives, Jim's team stayed motivated, crushed their targets, and had fun doing it.

    In this video, learn how to:

    • Keep your team engaged during slow periods
    • Use competition to boost performance
    • Finish the year stronger than you started

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    13 Min.
  • What Happens When You Put Your Team's Needs Before Your Own
    Oct 8 2024

    As business owners and leaders, it’s easy to get caught up in numbers—what we achieve and how we do it—while overlooking the most important question: why?

    Jim Johnson’s story explores how focusing on personal success over serving others can lead to missed opportunities. Through personal experiences, including moments of betrayal, Jim shares how a shift in mindset—from self-centered to team-centered—transformed not only his business but also his leadership.

    When leaders prioritize their team’s success, the results are undeniable: stronger connections, growth, and fulfillment.

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    10 Min.
  • The Easy Way to Unite Your Team Around a Shared Vision
    Oct 7 2024

    Looking to unite your team around a shared vision? This video will show you the easy way to do it. 6 minutes of business coaching for contractors by a former contractor.

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    6 Min.
  • The Easy Way to Unite Your Team Around a Shared Vision
    Oct 4 2024

    Looking to unite your team around a shared vision? This video will show you the easy way to do it. 6 minutes of business coaching for contractors by a former contractor.

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    6 Min.
  • The Surprising Benefit of Putting Clients First
    Oct 2 2024

    In this video, I'm going to reveal how I transformed my sales approach and dramatically increased my closing rate in home services.

    Here's a quick overview of what you're about to learn:

    First, I'll show you how I discovered the "Full-Story Selling" technique and why it's crucial for your success. These insights helped my business grow rapidly in the early stages.

    Next, you'll learn how to increase your closing rate... without changing your core services or pricing.

    Then I'll teach you about an advanced sales concept called "Clarity Converts". It's no secret that clear communication is key to winning clients. And this approach significantly improves the chances of turning prospects into customers.

    Speaking of communication, you'll also learn about the most effective way to structure your sales presentation (based on real-world experience).

    Finally, I'll show you how addressing common objections proactively can help you get more business from the leads you're already generating.

    By the end, you'll have a set of actionable strategies to immediately improve your sales process and grow your contracting business.

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    6 Min.
  • The SHOCKING Truth About Sales Success in 2024
    Sep 28 2024

    As contractors, teachers, coaches, and sales leaders, we often make the mistake of focusing solely on achievements—what we do and how we do it—while neglecting the crucial question: why? This video dives into our experiences with door knocking and canvassing. We’ll explore how a fixation on commissions can create barriers between us and potential clients.

    Through personal anecdotes, including encounters that challenged our approach, we'll reflect on the deeper motivations behind our actions. Understanding this "why" not only enhances our effectiveness but also transforms interactions into meaningful connections.

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    6 Min.
  • Identify Your Contracting Business Stage: Key Signs
    Sep 16 2024

    Understanding where we stand in our contracting business can be challenging, especially when revenue figures don't tell the full story. For instance, a painting contractor with an average ticket of $5,000 is navigating a different landscape than a roofing contractor averaging $115,000. It's crucial to assess what roles we're fulfilling as owners—whether it's selling, producing, or marketing—and how these responsibilities might be stunting our growth.

    Many of us may find ourselves in the startup phase, transitioning from technician to business owner. This video explores essential strategies for scaling up and breaking through that $500K to $1 million revenue mark. Discover tools like our free Contractor's Blueprint to Scaling Mastery that guide you on this journey!

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    10 Min.
  • How to Scale Your Contracting Business Above $1 Million
    Sep 11 2024

    Navigating the overwhelming landscape of tools and services as contractors can be daunting. With so much information available, it’s crucial to discern what truly serves our best interests versus what merely drives sales for others. Understanding when to say no is vital in scaling our businesses effectively.

    Focusing on generating revenue while leveraging strengths allows us to delegate tasks that don’t align with our core competencies. Establishing a solid sales process is essential; after all, more leads mean little without an effective strategy to convert them. Join us as we explore these foundational elements critical for hitting $1M per year.

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    14 Min.