Magnify Your Impact
Powering Profit with Purpose
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Aimee Ayotte
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Tap into the power of purpose to transform your business and the world.
Business is changing. The call for business leaders to address the world’s problems has never been more urgent.
As a business leader, you spend much of your time dedicated to guiding the growth of your company. This step-by-step guide gives you tools to apply the same focus to improving the lives around you, by igniting your company’s purpose into action. This audiobook helps chart your course to leaving a legacy of impact and using your company’s powers for good.
As corporations make up a growing segment of the global economy, business leaders are increasingly being tasked with solving the world’s toughest problems. You may be searching for the perfect formula to use: the capabilities of your business to strengthen communities, while also driving value back to your business.
Your company’s superpowers - or the very thing that causes your customers and employees to shout your praises - also create transformational social impact when channeled effectively. Magnify Your Impact gives you a blueprint for social impact that drives real business results.
We have been behind the curtain with the world’s most well-known brands, as well as emerging brands just charting their course. In our work with hundreds of companies, one thing is clear: Social impact is the living, breathing manifestation of your company’s core purpose, and it must be part of the DNA of your business strategy.
At any stage of your business, with profit as the engine of your company and purpose as the jet fuel, you can create a lasting legacy, and long-term returns!
©2021 Maggie Z. Miller, Hannah Nokes (P)2021 Maggie Z. Mille, Hannah Nokes