informativ inspirierend und humorvoll.

Macht viel Spaß und ist perfekt zum füllen von busfahrten autofahrten oder wenn man allein isst. Nicht zum abends hören geeignet außer man möchte schnell einschlafen ;)

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Scary what they know from us

some chapters has its length, but overall it is a very good book you'll get some insights and will definitely think about some topics...

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Disappointing

Nothing truly new if you really want to discover the fascinating world of big data. Blending facts with personal political views disqualifies the book for me. Nevertheless, a good read for those not familiar to this field.

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3 Leute fanden das hilfreich

Everybody has to interpret

This book is about the use of big data to drive social science. I think it's an interesting field and an approach which could spawn many insights of surprising and trivial nature.
I have one serious reservation about this book, though, and it's the apparent naive, unreflective, preconceived, prejudicial Interpretation of data. When he interprets google searches he mostly imagines that the people sitting at the other end truly means or intent what they are typing.
Let me give an example. If there are15,000 searches yearly on "kill all muslims", as I think he reports, then it must be a sign of islam phobia. But what if these searches were made by muslims being worried about anti-muslim sentiment, or teenagers hoping to find some crazy shit because of boredom and so on. I don't see how he controls for that. It's as if he always know the context and the intent of the utterance. I'm not convinced. Let me take another example. He writes that there are more searches on "Is my son a genius?" As I remember it, he interprets it as a bias towards boys and girls. Well maybe the context of such a search is often a parent despairing about there hopeless son, but then they try to see if there could be some comforting signs that they have been too dumb to observe. I could go on, it's like that all the time, I would have loved to ask him the question about the collapse of or his lacking controll or investigation into context.

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excellent

great insights, highly entertaining, could not put it aside, must read for newbies to data science

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1 Person fand das hilfreich

Interesting new angles on human data traces

I enjoyed the audio book - the narrator does a really good job.

Though nothing was highly surprising or shocking, the author opens up on what big data reveals on human behavior than what classical methods (survey, laboratory experiments, …) can not. We learn about different elements of big data from the internet that gives us more opportunities to understand phenomena besides having lots of evidence: ability to “double click” into smaller intersections, natural experiments, anonymity.

I was really intrigued by the new insights from racism research in the US (which is the beginning).

The middle part on sex, human insecurities etc. is okay but could be shorter.

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Biased

The author sounds like an insufferable liberal. I couldn't listen to this for more than 20 minutes.

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